Lesson 6

Learn how to launch your campaigns over multiple channels connected to the Zym platform.

On completion of lesson 5, the learners should understand the steps involved in launching a campaign and be able to measure the campaign results in Zym and attribute leads to channel source.

Resources

• Read more in the knowledge base here on the measurement of multi-channel campaigns
• Check out the blog here on measuring campaign success.

Happy campaigning

The team at Zym.