Lesson 3: Introduction to creating a Multi-Channel campaign

Lesson 3

Learn how to create Multi-Channel Campaigns in Zym including adding draft campaigns to the Zym planner.

On completion of lesson 3 & 4, the learner should be able to create and preview a complete multi-channel campaign using pre-built templates and content to make an email, landing page, post-entry page, and autoresponder email.

Learners should also be able to add new content to the pre-built templates of the 4 marketing components in the form of, text, images, buttons, and video. 

The learner should be able to adapt the form on the landing page as required.


Resources

  • Here's some advice on creating a winning email template from our knowledge base here.
  • Here's some advice on understanding the structure of the email builder
  • Download our blog on email newsletters here from the Zymplify blog series to help you with your email structure and content.


Happy learning vibes! Onwards and Upwards!!

The Zym team


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