SOSTAC with FRECO
Learn how to create your digital marketing plan using the combined approach of world-renowned marketing planning framework SOSTAC from PR Smith, and our own FRECO framework to produce an actionable marketing plan.
Example Curriculum
SOSTAC with FRECO Complete Digital Marketing Planning & Tactics Course
Available in
days
days
after you enroll
- Module 1: Why & How Plan? (6:26)
- Module 2: Situation Analysis (5:05)
- Module 3: Objectives (5:59)
- Module 4: Strategy (5:15)
- Module 5: Tactics (5:56)
- Module 6: Find tools (7:39)
- Module 7: Reach Tools (5:46)
- Module 8: Engage Tools (6:33)
- Module 9: Convert Tools (5:41)
- Module 10: Optimise (5:31)
- Module 11: Actions (7:01)
- Module 12: Control (6:59)
